Services

No hype. No sales. No BS. Just real messaging and clear strategy that works.

What We Do

You don’t need to sound like anyone else — Just you: clearly, confidently, and on purpose. Bratton Creative fixes the points where trust breaks: your voice, your copy, your customer’s path to “yes.”

We don’t do copy and paste, whether it’s AI copywriting or full website templates. We do operational messaging and original strategy, the kind that earns trust, removes confusion, and gets people to stay, buy, or believe.

Brand Voice Overhaul

Goal: Sound like yourself again.

We rebuild how you sound everywhere your audience meets you: homepage, social media bios, email templates, even that awkward “About Us” paragraph you’ve been ignoring. The result? Consistency, clarity, and content that actually belongs to you.

When to contact us:

Your copy sounds like AI wrote it (and people can tell).
You sound professional but bland.
You’re attracting the wrong audience or losing the right one.

Example: Dunn Right Disposal’s voice went from generic corporate to approachable blue-collar — the kind of tone that gets calls, not deep sighs.

Experience Clarity Mapping

Goal: Eliminate confusion at every step.

We audit every key customer touchpoint — from first click to repeat purchase — to find where your message breaks, tone slips, or process loses people. Then we fix it so customers know exactly what you do, how to work with you, and why you’re worth it.

When to contact us:

You get repetitive support questions.
People leave your site without taking action.
Your onboarding, FAQs, or site flow are afterthoughts.

Example: Danie Marie Photography’s galleries went from “scroll and guess” to a clear, emotional flow that boosted inquiries without a single ad.

Portfolio & Credibility Buildout

Goal: Show the world the best of you.

We package your wins — past projects, testimonials, visuals — into a clean, discoverable format that gains trust immediately and carries rapport to the finish line.

When to contact us:

You’ve done great work but can’t prove it quickly.
Your site feels like a placeholder.
You’re pitching, applying, or selling something that needs proof.

Example: Bratton Creative’s own case studies show measurable client wins with before-and-after clarity — no jargon, no filler.

Frequently Asked Questions (FAQ’s)

Do you use AI to write everything?

No. AI is a wrench in the toolbox, not the hand holding it. It’s useful for rough structure or speed when appropriate, but every final word is rewritten by a human who understands tone, timing, and trust. If it doesn’t sound like you, it doesn’t ship.

What if I don’t know where to start?

Then we’re glad you’re here. Most clients show up mid-pivot, rebuilding, or flat-out stuck. We’ll cut through the noise, map the next steps, and keep the process simple enough to act on without losing momentum.

Can I just get a quick edit or feedback?

Yes. Not everything needs a full overhaul. If you’ve got a landing page, email, or one piece of copy that needs a quick, tactical pass — we can step in, fix it, and get you moving.

What’s this going to cost me?

It depends on the scope. Small, one-off fixes start around $100. Larger builds — full sites, messaging systems, or on-call support — run into the thousands. Every quote is designed to each unique situation and individual, with full communication before we start, and along the way.

Who do you work with?

People who actually care. Small businesses, solo operators, founders, freelancers — anyone with a mission or message worth protecting. If you’re willing to show up, we’ll meet you there.

Who’s actually behind this?

I’m Zak Bratton, writer, strategist, and founder. I’ve worked in state government, sales, and brand strategy, and built Bratton Creative from scratch with a journalism degree, a lot of failures, and enough live reps to know what works when it counts.

How long does a project take?

Most copy projects wrap in 2–3 weeks. Full strategic builds take 3–5. High-stakes or urgent work can be turned faster. Either way, we work with you to get it right without wasting time.

Bratton Creative is built for small businesses, freelancers, and outsiders who give a damn. If that’s you, we’ll make it work.